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Identity, social groups and communication: some frontiers for theory and research

some frontiers for theory and research

Elirea Bornman
University of South Africa
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Identity, social groups and communication: some frontiers for theory and research. (2022). Communicare: Journal for Communication Studies in Africa, 23(1), 149-170. https://doi.org/10.36615/jcsa.v23i1.1787
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  • Submited: October 22, 2022
  • Published: October 24, 2022

Abstract

The recent flourishing in discourses on identity in the social sciences as well as the fact
that struggles of identity have become the paradigmatic form of social and political
conflict in the modern world form the contextual framework of this article. Firstly, it
explores the development of theorising and research on identity in a sister discipline of
Communication Science, namely Psychology, and specifically the development of social
identity theory that acknowledges the vital role of social groups in identity processes.
Furthermore, it explores how some subdisciplines of Communication Science deal with
identity issues and, more specifically, with the role of social identities in communicationrelated
phenomena. An alternative theoretical framework for the study of communication
and identity is discussed. Finally, attention is given to the way in which processes
associated with identity could influence communication-related phenomena and could
be incorporated in the theorising and research within various subdisciplines of
Communication Science.

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How to Cite
Identity, social groups and communication: some frontiers for theory and research. (2022). Communicare: Journal for Communication Studies in Africa, 23(1), 149-170. https://doi.org/10.36615/jcsa.v23i1.1787

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