“Why should I?”: on selecting the content of persuasive HIV counselling and testing messages for students at a previously disadvantaged university in South Africa. Communicare: Journal for Communication Studies in Africa, [S. l.], v. 31, n. 1, p. 19–35, 2022. DOI: 10.36615/jcsa.v31i1.2075. Disponível em: https://journals.uj.ac.za/index.php/jcsa/article/view/2075.. Acesso em: 22 apr. 2026.